Dempsey & Carroll event curator Austin Ackles sat down with Lauren Sozmen of Loli Events to discuss her events between New York & Paris.
AA: We just worked together on a wedding that had mountains of paper and everything went so smoothly! What was your secret weapon for keeping those clients so perfectly on schedule?
LS: I believe it was a mix of using the excellent timeline that you gave me at the beginning, and then sending gentle yet firm reminders to the client for each deadline throughout the process. Don’t give the client a whole list of due dates, this will overwhelm them. Tackle each project and tell them exactly when you need answers and decisions by.
AA: You’re working a lot in France. What’s the biggest difference you find when working abroad as opposed to NYC?
LS: We started Loli Events in France about two years ago. One of the biggest differences is the pace. Here in NYC we expect today’s answers yesterday, its go go go everyday. In France, vendors know how to slow down a bit more and will get the work done but not in a NY minute.
AA: What’s easier in New York City? What’s easier in Paris?
LS: In New York City there’s a huge resource of vendors. You can literally find a great service or product for anything & everything. Working in Paris, you have so much built in decor and beauty everywhere that even if you were on a random little street, photos would be exquisite and transporting.
AA: You have a fine arts background. What’s your favorite museum in New York? Your favorite in Paris?
LS: In New York, The Frick Collection! It is a magical place in the most beautiful part of the city. The nineteenth-century paintings are my favorite. In Paris, my favorite is Le Musee de l’Orangerie. It is located in the Tuileries Gardens (also a favorite part of town) and I could spend hours just staring at Claude Monet’s Water Lilies.
AA: Has Loli’s mascot, Truffle, strolled along the Seine?
LS: Alas no…. Truffle has never even been on a plane. When Loli is in Paris… Truffle usually stays in Brooklyn with his dad. That being said, I am sure he would love Les Rue de Paris.
AA: Finally, is there a particular piece of wedding paper that you really love, but most of your clients don’t usually include for their wedding day?
LS: I wish everyone did place cards not just escort cards… think it is such a personal touch to any great event no matter how big or small.